Global payment solutions for millions of multimedia assets

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The challenge

Getty Images wanted to advance its digital payment and acquiring services globally. With over 300 million multimedia assets, Getty Images is one of the leading creators as well as distributors in the world of premium digital content, including award-winning still imagery, video, music, and multimedia products.

Pictures and impact go hand in hand: a 2018 report by MDG Advertising revealed that articles with relevant images get 94 per cent more views than articles without images. For this reason, businesses demand high-resolution, professionally made photos to reach their clients and have a lasting effect. Given the powerful pull of images, it is not a surprise that they are valued tremendously and are considered the most important type of content by brands.

The solution

Thanks to Wirecard, Getty Images customers in Australia, India, Malaysia, New Zealand, Japan and across Europe benefit from a fast, seamless and fully digital purchasing experience.

Joy Griffith, Senior Director, Payments and Risk Management at Getty Images, said: “We are delighted about the new partnership with Wirecard. Getty Images and all of its platforms are the trusted, reliable and innovative source of quality visual content in an extremely dynamic and fast-moving industry. This partnership will allow us to offer our customers a modern and highly convenient way of purchasing our products moving forward. Our integration into Wirecard’s digital payment processing ecosystem will allow us to continue exceeding the high expectations of our clients, and to provide innovative and broad-based solutions across international markets.”

The result

The global digital media company Getty Images, with 1.5 million customers in over 200 countries, benefits from Wirecard’s expertise in digital payments. Customers worldwide enjoy a seamless purchasing experience with their preferred payment method

Brigitte Häuser-Axtner, Executive Vice President Sales, Digital Goods at Wirecard added, “Getty Images has brought the fragmented stock photography business into the digital age. As the leader in digital financial technology, we are proud to offer our digital payment services to the millions of clients of Getty Images and elevate their customer experience further.”